San Mauro, producer of olive oil and aceto balsamico, asked VHD to develop a creative packaging concept for their new product; hazelnut paste. This is a first step in the food segment for San Mauro, which is using its own high quality olive oil in the paste. Next to the graphical brand design of the new pack, VHD developed a completely new pack construction, assuring a luxurious and qualitative look in stores.